Disney has not been able to capitalize off of much with Star Wars but for the Mandalorian.

Understanding that music is the most popular thing in the world and wanting to find a way to make Star Wars profitable and carry the banner of LGBTQ without doing so overly explicitly, they have decided to create an AI-generated virtual singer that is Jar Jar Binks plus Lady Gaga.

They have bought the rights to the entire Lady Gaga catalogue and begin to create songs based off of this that are part Weird Al Yankovic and part Adele (Lady JaJar has a really powerful voice but lacks range, just like Adele).