I never seen this mentioned before, but I often have a situation where someone will ask me to create something, what I’ve noticed is that nowadays people talk to me about the creation like they talk to an AI chatbot, “make this” “make it look more scary” “make it more mysterious” “give it realistic hands” it wastes a lot of time.
yea, this is why i have rules that i don’t do major edits past certain stages
timelines are important, folks!
Deliberately put too many fingers on those comissions
Hasn’t it always been that way?
it’s different and noticeable, a while ago they’d actually try to explain what they want like “I want you to remove x and put instead y, change the colors here” something you can actually work with, now it’s just adjectives like “make it more pretty”
That rings true for my experience in corporate/medical media over a decade ago before swearing it off. It was dehumanizing then and I can imagine it’s worse now with consumer expectations poisoned by AI.
Scope of work or bust, never take spec work without upfront pay